Hello! My name is Sarah, and I’m a life coach and former AI ethics researcher and teacher. I am passionate about ensuring that technology serves us (and not the other way around). It’s my firm belief that all technology and innovation should be grounded in who we are and what we value. I have researched, educated, and now coach to make sure technology is helping each and every one of us live a life according to our values and goals. Welcome to my page, and feel free to reach out!

Today: Life Coach Empowering Sensitive Humans to Thrive in the Digital Age

I am a life coach focused on sensitive humans and digital wellbeing. In my coaching, I create a safe and empathetic space for clients to explore what is possible and find what makes them thrive. My coaching business, Purposely Digital, supports individuals to thrive in a digital age that is inherently overwhelming and overstimulating. As a coach and with my company, I empower clients to live a life according to their values in the 21st century.

I am also currently moving towards formal accreditation by the International Coaching Federation. While coaches do not require certification to coach, becoming ICF-accredited demonstrates a commitment to ethical standards and a high quality of coaching. I plan to complete all the requirements by the end of 2025.

Formerly: Researcher and Teacher

Too often, we feel like technology has a hold of us, rather than using it to live the lives we value. During my time as a researcher, I explored how we can design technology in a manner that empowers us and puts us back in the driver’s seat. In particular, I looked at how we can design systems to help us make more value-centered decisions when interacting with technology. To do this, I took insights from philosophy concerning human autonomy and translated them into design criteria, taking cues from other disciplines such as the psychology of decision-making, human-computer interaction, and value-sensitive design.

During my time in acadmeia, I was also lucky to have the opportunity to teach and supervise the engineers and scientists of the future. As an educator, I encouraged my students to emphatically consider the future people who will eventually be using the technology they will be building, including asking the tough questions: who is this technology for? Who is left out? Why is the technology being built? Are there other solutions? If we want technology that serves us, we need empathic engineers and scientists that are attuned to and willing to anticipate our needs. I aimed to serve others by nurturing the next generation of scientist, teaching ethics to scientists and engineers.